Blog
Notes from the build.
Honest writing on B2B lead capture, AI sales agents, paid traffic conversion, and the realities of building software for founders.
PRICING PHILOSOPHY
Why we cap conversations, not leads.
Almost every B2B chat tool prices the same way. They cap leads. We made the opposite choice. Here's why.
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PRICING PHILOSOPHY
Why we cap conversations, not leads.
Almost every B2B chat tool prices the same way. They cap leads. We made the opposite choice. Here's why.
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ENGINEERING
Building an AI sales agent for $99/mo: the honest economics.
Prompt caching, model selection, rate limits. The cost engineering that makes affordable AI chat actually work.
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ENGINEERING
Building an AI sales agent for $99/mo: the honest economics.
Prompt caching, model selection, rate limits. The cost engineering that makes affordable AI chat actually work.
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PRODUCT
The deal briefing: why we built the closing playbook into the product.
Most chat tools tell you a lead came in. ClientX tells you what to say.
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PRODUCT
The deal briefing: why we built the closing playbook into the product.
Most chat tools tell you a lead came in. ClientX tells you what to say.
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FOUNDER STORY
From agency to product: why Continuum built ClientX.
Two years of running Fullbound taught us where B2B SaaS pipelines actually leak. ClientX is the leak we couldn't fix with anything off the shelf.
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FOUNDER STORY
From agency to product: why Continuum built ClientX.
Two years of running Fullbound taught us where B2B SaaS pipelines actually leak. ClientX is the leak we couldn't fix with anything off the shelf.
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INSIGHTS
Why your visitors come back four times before saying hello.
Most B2B founders are blind to the buyers already silently watching them. Here's what the data shows.
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INSIGHTS
Why your visitors come back four times before saying hello.
Most B2B founders are blind to the buyers already silently watching them. Here's what the data shows.
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COMPARISON
Drift, Intercom, Chatbase: what we learned testing every chat tool.
An honest 90-day comparison across 5 client sites. Including the one we built.
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COMPARISON
Drift, Intercom, Chatbase: what we learned testing every chat tool.
An honest 90-day comparison across 5 client sites. Including the one we built.
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